The Ministry of Human Resources and Social Development concluded its active participation in the Saudi Media Forum 2025 today, Friday, after a three-day event that attracted significant attendance from media experts and content creators. During its participation, the ministry showcased its key media achievements and communication strategy, as well as introduced several innovative initiatives and programs aimed at enriching the media landscape, keeping pace with rapid digital transformations, enhancing community awareness, and ensuring the sustainability of these initiatives.
1200 Hours of Professional Volunteering
The initiative "Volunteer with Your Experience," launched by the ministry, garnered widespread engagement from forum attendees, recording over 1,200 hours of professional volunteering in the media sector. More than 20 leaders, advisors, and media experts participated in the initiative, delivering individual advisory sessions where they shared their professional experiences with the new generation of media professionals.
Prominent media personalities praised this initiative, including journalist and writer Dawood Al-Shirian, who described it as a step toward making professional volunteering an integral part of Saudi society's culture. He expressed hope for its continuation and expansion. Dr. Raja Allah Al-Sulami, Assistant Minister of Sports for Media and Communication Affairs, also commended the ministry's efforts in adopting this initiative within the forum, stating that it reflects the ministry's forward-thinking approach to investing in national media talent.
"Skill Surveys": Supporting Media Qualification
As part of its efforts to enhance professional training in the media sector, the ministry provided thousands of visitors with detailed insights into priority skills in the media field through a dedicated section for the "Skill Surveys" initiative. The initiative highlights its importance in developing the work environment and aligning training and educational programs with the actual needs of the media sector, contributing to the qualification of national talents and securing job opportunities that better match market requirements.
"Waad" Attracts 370 Media Trainees
The national training campaign "Waad" achieved notable success during the forum by attracting more than 370 trainees in the media sector through its virtual training program, "Fundamentals of Media Appearance." Participants who completed the program received accredited certificates.
Additionally, "Waad" organized two in-person workshops: the first focused on modern media skills, while the second addressed strategies for building personal brands. Visitors were also given the opportunity to register for five specialized media training courses in collaboration with several partners in the media training sector.
80 million Views and 6 million Followers: An Effective Media Strategy
While showcasing its media strategy at the forum, the ministry highlighted impressive performance metrics, with views across its various platforms exceeding 80 million and official accounts garnering over 6 million followers. These figures reflect the ministry's success in fostering community engagement and establishing transparency and effective communication with the public.
Commitment to Developing National Competencies
The Ministry of Human Resources and Social Development emphasized that its participation in the Saudi Media Forum 2025 is part of its ongoing commitment to supporting the development of national competencies in media fields, aligning skills with labor market needs, and contributing to the goals of Saudi Vision 2030. This effort aims to enhance the professionalism and impact of Saudi media both locally and regionally.
